Monitor your in-store shopper behavior with instap.io smart sensors. Measure Exposure, Customer Acquisition, Engagement and Retention.
Compare different Store, Cities, Regions and Countries. Easily to find best performing locations and apply their best performing aspect to the rest.
Model your physical locations like a web site with URLs and export in real-time to Google Analytics. Utilize all familiar e-commerce optimization tools and expertise on your physical store, shoppers and products.
See what’s happening now!
Monitor your locations on any device to have total control of your operations. Foresee problems before they occur and take faster action. Organize personnel allocation between days and shifts. We track your shoppers and log their movements in our cloud system so you can go back and analyze all your KPIs hourly, daily, weekly, monthly or annually.
Cross comparison between locations lets you analyze performance in many new ways. Your customizable KPI will give you unique competitive power in your industry.
Visualize Traffic Flow
Sales figures give you the end performance of your stores. If you have an e-store you can see what products and offers your customers browse through which was not available for offline, now it is. Empower your operations by visualizing the traffic flow inside your store. See which sections and aisles shoppers are interested in.
Categorize your locations according to customer interests and build campaigns accordingly. See which products get attention but don’t convert to sales. Organize your in store logistics and inventory based on shopper flow.
Do you know how many people are walking in front of your stores? Find out what is the foot traffic outside your store. See if you attract them with your windows or test new designs to track real time reaction. Monitor walk in conversion, locational flow and check out conversion. Are customers visiting your most profit making areas? Which departments are check outs conversing from? How many are abandoning check out because lines are too crowded?
By understanding the funnels and conversions of your crowd you can design customer grabbing windows, distribute personnel to busy areas, position your featured goods where customers are going or change store layout for a better shopping experience.